Week 10 (#3): Pinterest is Third Most-Visited Social Site

Experian Marketing Services, a digital marketing firm, released a report stating Pinterest as the third most-visited social-networking site in the U.S.; behind Facebook and Twitter. Pinterest lets users "pin" photos and info from the Internet onto virtual boards along with comments. Last month Facebook had more than 7 billion total visitors; Twitter had 182 million; and Pinterest had 104 million U.S. visits (not including mobile traffic); putting it ahead of LinkedIn, Google+, MySpace and Tumblr.

Pinterest launched in March 2010, but has grown rapidly only in the past six months; traffic jumped 50% between January and February. Pinterest skews female with about 60% of users being women, and to the middle of the country; being most popular in Missouri, Utah, Alabama, Oklahoma and Kansas. An iPad app is expected soon.

Source:
http://www.cnn.com/2012/04/06/tech/social-media/pinterest-third-social-network/index.html