Week 11 (#2): PayDragon - The Easiest Way to Order Food on Your Phone

A new app has been released for iPhone and Android called PayDragon which offers an easy way to order food via a smartphone. The app particularly targets those who are busy yet are hungry and in need of a meal quickly. Each participating restaurant has only four to six items on its PayDragon menu; the stripped-down menus and lack of customization make the process streamlined and allow restaurants to service more customers more quickly. The app works by users tapping on the item they wish to order, hitting 'pay,' and then the order is complete. From here the user waits for an alert saying that their order is ready for pickup. This app may not be best suited for picky eaters, but most restaurants are trying to include at least one vegetarian option on their limited menus. There is a 'Discover' tab that allows users to see nearby participating restaurants.The app has launched in Los Angeles area restaurants and food trucks.


Source:
http://techcrunch.com/2012/04/12/paydragon-launch/